Major layoffs are set to impact TikTok teams handling user support, communications, content, and marketing. Let's dive into the details.
The layoffs will dismantle TikTok's global user operations team. Remaining employees will be reassigned to trust and safety, marketing, content, and product teams.
News of the layoffs was first reported by The Information. TikTok has not responded to requests for comments on the matter.
Some employees were informed of the layoffs Tuesday evening through a message from Adam Presser, head of operations, and Zenia Mucha, Chief Brand and Communications Officer.
The layoffs had been planned for nearly a year but were delayed due to turnover in TikTok's marketing, trust and safety, and operations teams.
The layoffs are not connected to the legal and political challenges TikTok faces in the United States, including a potential nationwide ban of the app.
It's unclear how many employees will be affected. Reports suggest a "large percentage" of the roughly 1,000 employees on the impacted teams could be laid off.
In 2023, TikTok disclosed having 7,000 employees in the United States alone, indicating the significant impact these layoffs could have.